Product categories

Categories help customers find products faster and improve your store's SEO.

Creating a category

1. From the side menu: Products > Categories.
2. Click "+ New Category".
3. Fill in name, description, image and SEO settings.
4. Save.

Sub-categories

You can build a 2-level hierarchy: "Fashion" with "Men", "Women", "Kids" sub-categories. When creating a new category, pick "Parent category" if it's a sub-category.

Assigning a product

A product can belong to multiple categories. On the product edit page, pick all relevant categories.

✅ Best practice: 5-15 top-level categories. More than 20 — too hard for shoppers to navigate.

SEO for categories

• Every category should have a rich description (100+ words).
• Add a representative image.
• Set custom Meta Title and Meta Description.